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Design ClassActive designers create classified solutions using a combination of database schemas that allow unlimited custom fields, and a unique, fully-customizable template system that supports any level of content and graphic sophistication.

A good classifieds website design engages visitors, makes it easy for them to navigate and compels them to explore further, purchase or list products, and return another day. Attractive graphics that support the company's message are important. But large graphics that take a long time to load frustrate users. Many visitors won't wait long enough for the graphic to finish loading. Additionally, visitors are less likely to return to a site that has cumbersome or confusing navigation.

Classifieds design differs significantly from standard web design, or design for other media. The most important difference is that classifieds, when truly effective, deliver dynamically generated pages that are custom-tailored to each visitor's immediate interests, user preferences and buying and selling habits and expectations. To implement effective classifieds solutions, designers and implementers must have technical skills in addition to artistic skills.

Key elements of classifieds website design include:
¶ User Interface The user interface is the first and last element observed by a site visitor. User interaction design begins with the visual presentation best suited to delivering on user expectations. It then continues on to focus on the physical ways in which a user interacts with the site content. Good graphic design acts to increase the communicative value of the interface, which leads to increased user satisfaction, and ultimately sales. In test after test, it has been proven that the simplest websites are the most effective in a sales as service environment - graphics should have a purpose, navigation easy and intuitive, and the interface uncluttered.
¶ Information Architecture The architecture of a site refers to how the service is constructed, and how it works. But to the user, it implies the experience of the elements and information. As such, it is inseparable from the design elements and programming. These critical aspects of online development are a process that must also address vital marketing issues. The goalof information architecture is to direct the way the user interacts with the service to maximize the desired experience. Architecture and design are the basis for managing the user's experience. Applying the full potential of the Internet requires creating a rewarding user experience, and achieving a realistic set of defined marketing goals.

Sample Projects Comprehensive project descriptions (with links) of completed projects are provided to clients when we present proposals and quotations. This allows them to evaluate our work in the context of the business logic rather than just the visual aspects. To view screenshots of recently completed projects click here and here.